Examples of Similar Media Texts: Just Jack - The Day I Died

Website link: http://www.muzu.tv/justjack/the-day-i-died-music-video/277626?country=gb

This music video for 'The Day I Died' by Just Jack, is an example of a purely narrative video. The video has no other aspect to is other than the narrative storyline, with no examples of a live performance used in this video. The storyline follows the lyrics of the song, with the actions within the video matching the lyrics at the correct time. This is effective in giving the viewers an picture of what the lyrics are saying, and as the images and lyrics match, the audience doesn't have to think about the song too much, as the video makes it perfectly clear. The video uses a famous actor, James Nesbitt, as its main character, making the video instantly appealing as people recognise the actor, and therefore watch the rest of the video. The video follows the main character on what appears to be a fairly standard day, until the moment that he gets runover, the lyrics of the song describe this day, until the moment that he dies, so the video is running simultaneously with the song, this therefore makes the video instantly recognisable as part of the song, as without the song the video wouldn't make any sense. This video doesn't really follow the standard conventions, as it is purely narrative, with no examples of live performance, as would generally be expected for a band like this, however, this narrative storyline is incredibly effective, as the video is important in understanding the song, and both song and video accompony each other well.